Do not slip past this lure without taking a peek at the GLOW photo! Watermelon combines everything that works in a lure - bright chartreuse, intense glow, a pink belly,...
One of our flagship lures and a slayer from the start - our Luminous Glow rivals any lure on the market for value and success. Hologram flash, texture, visibility, glow, color...
Our original black Jezebel has a striking new look with high contrasting Salt & Pepper skirts, traditional hologram inserts and bright red eyes. Salt & Pepper lures are known for...
Newly updated in a BRIGHT Titanium white with lots of GLOW and flashy textured hologram and hologram eyes. This unique skirt combo combines the traditional 'Gay Bob' skirt outer with a higher contrast...
There's nothing like that beautiful blue of a Mahi Mahi, but this lure comes close! The head and outer skirt match perfectly for a consistent baitfish, and the textured hologram,...
This 9" jetted smoker is newly updated in a BRIGHTER intense purple, and paired with our textured hologram tape and classic hologram eyes. With the extra bright black & purple...
Classic blue with a tasty pink inner skirt, lots of flash, color, contrast and glow. One of our original color combos has needed no improvement over the years, but richer...
