It is apparent that Straight Runner was kind of a catch-all name for 12” and 14” “plungers” back then. Of the 6 Lots (not counting Lot 7 Novelty Lures) in Joe’s old catalog, 4 had lures called Straight Runners.
Fish Head Straight Runners are old. Joe told Dan that this catalog was published in the “late 70’s or early 80’s”and you can see the pointer in one of the pictures shows this style of lure in that old catalog. This lure is the same style as “D” in Lot #3. Another photo shows it’s 2 7/8” head length – longer than any of the modern day Straight Runners in the Chapter on page 101. Its face is 1 3/8” wide.
Obviously, the old Yee Fish Head Straight Runners made in this time frame do not have labels. Note the quote from Joe Yee on page Page 133:
“I never used to label my stuff. No use. I made lures 20 years with no labels. Why Label? But they all keep saying, ‘Joe, label your lures’. Yama kept getting after me, ‘Joe label your lures’. So, I finally decide to label my lures. I think it was late 70’s or early 80’s but I don’t remember the year exactly.”
This lure is from Dan Magers’ personal collection, and it is guaranteed authentic. Dan put an Aku skirt combination on it because he thought that finally, after 40 years, it should be dressed up.
This lure was purchased either directly from Joe in his shop or from Eric White – in which case, it still would have come directly from Joe’s shop. It has never been fished.
This is a gorgeous classic, you just don’t find these around anymore, and people rarely give them up for sale if they’re lucky enough to have one. We hope someone else enjoys displaying it in their collection for the next few decades!